Working with HuMano was a very fun experience. It was all about finding the core of the company's values, the spirit of its CEOs, and the style of the market. They are not yet live as an online storefront, as they are putting together their warehouse, but I'm very proud to have created a logo that exemplifies their company goals.
Disco Ball Short Glasses
Design Options for Water or Beer Glasses
CESSON Flash Logo Shot Glasses
Some of these designs are currently items for sale on the CESSON website, and some were created specifically as gifts for employees, and will not be introduced to their storefront.
T-shirts were the main reason Philippe, the CEO, approached me for this freelancing project. I had done some work for a client of his, and he was gifted one of my shirts. Because of that connection, he asked about getting personalized merchandise made for his own company, and now I have three Philippe-inspired designs to share with CESSON.
Day of The Dead T-shirt Design
Sleeve Logo
Smoking Skull T-shirt Design
Sleeve Logo with company locations
Disco Ball T-Shirt Design
Another Idea Philippe and I came up with was using merchandise as a marketing strategy. These stickers are our first iteration of CESSON stickers, and we will continue to create personalized "business card stickers" for each of the CESSON employees. These will be shared here once approved by Philippe.
Day of the Dead Marketing Sticker
Smoking Skull Marketing Sticker
DIsco Ball Marketing Sticker
When I began this project, Philippe and I discussed trying out lots of different design ideas. Below is a collection of rough sketches from a brainstorming exercise I use for open-ended merchandising like for CESSON. In this exercise, I set a timer for five minutes and drew as many ideas as possible to solve my problem.
