To create these three designs, I did some research into the brewery's style. I wanted to make sure that there was a cohesive feel to their brand, so each of my designs follows the structure of past labels, while still showing my personal style. (Stag Imperial is my favorite Design).
Visit the website at whitemountainbrew.com or check out the video showing each of the pages created so far
It took me some time to get comfortable in the company style; so my first label had quite a few iterations, the second only had one, and the third, I got on the first try! Collaborating with Don helped me get to a place of understanding and excitement. Here are my first iterations for Milltown and Notch.
